Imagine a summer evening, the sky dotted with stars and the warm air filled with the scent of cut grass and night flowers.
You’re lying on a blanket, maybe with a light sweater over your shoulders and a glass in your hand.
Somewhere, you know there’s a party: loud music, laughter, stories being born.
But you’ve chosen silence, and this sky. You’ve chosen not to be there — and in this absence, you feel fully present.
You realize you’re not missing out on anything — in fact, you’re discovering something that maybe could only exist here, under these stars.
In a world increasingly connected, where the fear of missing out (FOMO) dominates our time, a new approach to life is emerging: JOMO – the Joy of Missing Out.
What is JOMO?
JOMO is the pleasure of missing out, especially on events and trends. It’s the opposite of FOMO — the fear of being left out of experiences others are having.
Today, when digital overstimulation breeds anxiety and constant comparison leads to dissatisfaction, JOMO invites us to slow down, disconnect, and live the present without guilt.
It means consciously choosing silence, simplicity, and the freedom not to always be everywhere and online — rediscovering the value of real, present moments.
In the context of travel, JOMO means letting go of the rush of “hit-and-run” tourism in favor of more mindful and authentic experiences.
It’s about disconnecting — not just from digital devices, but also from the pressure to fill every moment with activity.
A weekend in nature becomes an opportunity to restore balance and well-being, away from distractions and in harmony with the environment.
From FOMO to JOMO: Why we need a new life philosophy
What does JOMO really mean?
Hyperconnection has changed the way we perceive time and experiences.
FOMO drives us to constantly check social media, compare ourselves to others, and creates a senseless fear of falling behind or missing out.
This mechanism generates stress, dissatisfaction, and a constant feeling of not being — or having — enough in our own lives.
JOMO is a conscious response to this cycle.
Instead of chasing, it offers a different, grounded perspective: it helps us choose what really matters, and value calm moments and the ability to enjoy the present without guilt.
Choosing JOMO means accepting silence, appreciating empty time, and rediscovering the joy of doing less — with more intention.
And what better context to try this approach than in nature?
Joy of Missing Out and Travel
Travel shouldn’t be a race against time to check off as many places as possible.
It can be a regenerating experience, a chance to step away from hectic rhythms and be guided by spontaneity.
JOMO introduces new travel trends focused on discovery and pleasure:
- Slow tourism, encouraging a relaxed pace to enjoy each destination fully;
- Off-the-beaten-path stays, such as accommodations surrounded by nature, far from mass tourism;
- Freedom from documenting everything, allowing for more authentic moments;
- Deeper connection with places, not driven by a checklist, but by real presence.
A weekend in nature, far from social media and daily demands, can be the perfect way to embrace the Joy of Missing Out — enjoying the luxury of not being constantly available.
JOMO-Inspired Nature Experiences
To truly experience JOMO while traveling, one must immerse in the journey and embrace a slower rhythm.
Here are some ways to reconnect with yourself and the environment, encouraging calm and inner balance:
Forest bathing: immersing in the woods without distractions
Forest bathing is a sensory experience in the forest, with no phone or artificial noise. Listening to the wind in the trees, breathing in mossy scents, and feeling the ground underfoot helps release stress and quiet the mind.
Barefoot walking: grounding through your feet
Walking barefoot allows direct contact with the earth, building a deeper connection with the natural world. It promotes grounding and relaxation.
Rediscovering empty time
Reading under a tree, admiring a view without needing to take a photo, listening to the sounds of nature — simple acts that turn ordinary moments into extraordinary ones.
Sleeping in a tiny house in nature
Choosing a minimalist cabin in nature allows for a distraction-free experience. The simplicity of the space reduces sensory overload, supporting real rest.
These experiences, lived in pristine environments, enable a more conscious and meaningful form of tourism, embracing the joy of slowing down and living in the now.
Where to Experience JOMO: Friland
For those who want to explore JOMO in an authentic and sustainable setting, Friland offers the ideal refuge. Surrounded by nature and free from interference, time here follows a more natural rhythm — and silence becomes a precious resource.
With Friland, each stay becomes an experience, because:
- there are no digital distractions — just birdsong, the wind in the trees, and the rhythm of nature;
- cabins in the woods promote essential living, enhancing calm and well-being;
- time is marked by natural light, the sun, the stars, and the landscape itself;
- it’s a break from traditional tourism, to finally embrace the joy of simplicity and slowness;
- you can enjoy the moment, immersed in stunning views not crowded by the masses.
Friland offers more than places to stay — it offers the chance to explore a kind of travel that respects nature’s pace, without pressure.
Discover Friland destinations!
